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The RUST-OLEUM 255610 is a ready-to-use, direct-to-metal (DTM) alkyd enamel primer formulated for commercial coating applications. It delivers excellent coverage and hide on bare and previously coated metal surfaces without requiring measuring or mixing. Rated at 100 VOC or less, it is engineered to meet low-VOC requirements common in commercial and institutional facilities. The flat red finish is intended as a primer coat within the CV740 System. Licensed painting contractors, industrial maintenance crews, and commercial facility technicians apply this product as part of a structured coating system for long-term metal protection.
This primer is suited for commercial and light industrial environments where direct-to-metal protection is required. Typical applications include metal trim, structural steel, handrails, storage cabinets, and similar ferrous and non-ferrous metal surfaces. It can be applied by brush, roller, or sprayer, making it adaptable to both large-surface and detail work. The product meets USDA requirements for incidental food contact and is accepted for use in federally registered Canadian food-processing facilities, expanding its suitability to regulated environments such as commercial kitchens and food plants.
Designed for use as the primer coat within the Rust-Oleum CV740 System; intended for direct application to metal trim, structural steel, handrails, and cabinets in commercial settings. For best results, follow with a CV740 System topcoat.
Application should be performed by qualified painting contractors or industrial maintenance personnel familiar with commercial coating systems. Ensure adequate ventilation and follow all applicable local and federal safety regulations for solvent-based coatings before starting work. Clean and dry the substrate thoroughly and remove all loose scale, rust, and contamination prior to application. Do not apply to surfaces exposed to sustained immersion or temperatures outside the product system design range without consulting the full technical data sheet.
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